speaker photo

Alistair Croll (he/him)

Co-founder & Chair, FWD50

Alistair makes early-stage companies improve their go-to-market strategies, and works with some of the world’s largest firms on business model innovation. He also helps governments understand the impact of technology on society, ethics, and resiliency.

As an entrepreneur, Alistair co-founded Coradiant; the Year One Labs accelerator; and a variety of other startups. He has also launched and chaired some of the world’s leading conferences on emerging technology, including Startupfest, Strata, Cloud Connect, FWD50, Bitnorth, Scaletech, and more.

Alistair is the author of four books on technology and entrepreneurship, including the best-selling Lean Analytics, which has been translated into eight languages and is in its tenth printing in China. He speaks internationally on topics such as data science, innovation, scaling startups, digital government, AI, and applying critical thinking to technology. A graduate of Dalhousie University, he has also been a visiting executive on data science and critical thinking at Harvard Business School.

Sessions

Analytics, metrics & ROI

Welcome to FWD50 2025!

Join your hosts Alistair Croll and Hillary Hartley as they kick off the 9th edition of FWD50. See More.
Analytics, metrics & ROI

Goodhart's Law versus the one metric that matters

In 2012, FWD50 co-chair Alistair Croll published Lean Analytics, a book that showed organizations how to use data to build a better business faster. See More.
Interactions

Speaker office hours

This is your chance to sit down with this morning's speakers and ask them any questions you may have! Head to Trillium where they'll be waiting for you in the Speaker's Corner. See More.
Analytics, metrics & ROI

Coming up!

Join Alistair and Hillary as they wrap the day and tell you what's in store for tomorrow! See More.
Policy First transformation

Welcome back!

Welcome back to our Policy First Transformation day! Join Alistair and Hillary as they get you ready for the day! See More.
Policy First transformation

The best of all possible worlds

In the 1700s, philosopher Gottfried Leibniz sought to answer the prevailing theological question of the Enlightenment: Why, if God is good, is there evil in the world? His conclusion was that God would create the "best of all possible worlds". See More.
Public Digital Day

Welcome to Public Digital Day!

Join FWD50 and Public Digital as they kick of PD Day: A blueprint for a future-ready state, an essential online programme for public servants working in digital transformation and public service delivery. See More.
Public Digital Day

Closing remarks

Join Alex and Alistair as they wrap up the day. See More.